WeMAIdeAll work
All workCONCEPT

Telegram Product · 2026

ShopAssist

A sales assistant that takes customers from question to checkout inside Telegram.

ShopAssist● online
Show me a warm table lamp under $150
I found three options for your space. My first pick:
Arc Mini Lamp$129 · available today
Add it to my cart
TGORDER READY#WM-2048Checkout created
CONCEPTClientMorrow Home
CONCEPTYear2026
CONCEPTDuration10 weeks
CONCEPTServicesConversation design, Telegram bot, integrations, automation
CONCEPT01

The challenge

Morrow Home received hundreds of product questions in Telegram, but managers answered manually and customers often left the chat before getting the information they needed.

CONCEPT02

The solution

We built a conversational storefront that understands product questions, checks availability, prepares a personalised selection and hands complex requests to a manager with the full conversation context.

Inside the product

ShopAssist
product system

01Natural-language search02Live inventory03Product selections04Manager handoff
ShopAssist● online
Show me a warm table lamp under $150
I found three options for your space. My first pick:
Arc Mini Lamp$129 · available today
Add it to my cart
TGORDER READY#WM-2048Checkout created
CONCEPT

Results

A shorter conversation to purchase

CONCEPT64%

of questions answered automatically

CONCEPT+22%

chat-to-checkout conversion

CONCEPT3.7×

faster first response

CONCEPTClient perspective
Customers get an immediate answer, while our team enters the conversation only when human attention adds real value.

Sofia Marin — E-commerce Lead, Morrow Home

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